In the fast-paced world of career development, we understand the daily challenges that organizations and associations face when striving to empower women and help advance their professional journeys. The demands of work, caregiving roles, and other responsibilities often leave little room to envision a more intentional future.

WE WANT TO HELP WOMEN LIFT THEIR GAZE AND SEE BEYOND THE CHAOS TO REDEFINE THEIR FUTURE GOALS.

Our methodology, Now, Near, Next, is tailored to invigorate your organization or association's mission. This method revolves around the idea of building positive energy, one step at a time, and rebalancing the scales toward a future with endless opportunities.

We want women to achieve everything they desire, and that comes from encouraging them to be unapologetically ambitious for themselves. We’re here to challenge women, even on the busiest days, to carve out intentional, uninterrupted minutes to make strides toward their Next.

Founded by Dr. Cynthia L. Bentzen-Mercer and Kimberly K. Rath, MBA

At The Zeal of The Heel, we're driven by a deep commitment to transforming the lives of career-focused women through our core values of Integrity, Authenticity, Positivity, Inclusivity, and Growth.

We work closely with organizations dedicated to developing a pipeline of female leaders, as well as associations uniquely focused on the advancement of women professionals. We’re here for all ambitious, professional women who aspire to advance in their careers and fulfill their full potential, regardless of their current career stage.

Our vision is to ignite a worldwide movement that inspires and empowers women, and those who love them, to unleash their unlimited potential and achieve personal and professional dignity, fulfillment, joy, and purpose in their Now, Near, and Next.

Our results-driven approach, rooted in our core values, has empowered countless women to:

  • We help women gain a clear understanding of their goals, values, and aspirations, enabling them to set a well-defined course for their careers.

  • Through our coaching and workshops, women discover their unique strengths and passions, reigniting their ambition to pursue their dreams.

  • Our offers foster leadership skills, empowering women to take charge of their careers and become influential leaders in their fields.

  • The Zeal of The Heel has been instrumental in helping women unlock their full potential, guiding them toward fulfilling and purpose-driven careers.

“I’ve experienced the world-class vision and impact that [Kimberly] exudes. Her obvious intellect, experience and instinct for finding, positioning & retaining “talent” is inspiring. I have learned a great deal by going through the process myself!”

— KRISTIN JOYCE
INTEGRATED COMMUNICATIONS MARKETING PRACTITIONER

“Cynthia brings new perspectives and makes you feel comfortable to share issues and thoughts—while guiding you to a level of self-awareness that creates aha moments for moving forward.”

— KAREL MCINTOSH
EXECUTIVE SPEAKING COACH

“We expect women to work like they do not have children and raise children as if they do not work.” (Westervelt, 2020)

At The Zeal of The Heel, we aim to break down these outdated expectations and usher in a new era of intentional women in the workplace. We’re here to challenge the status quo, where women are often pushed to the brink, juggling professional aspirations with the demands of life.

We believe that it's time to redefine what success looks like for career-driven women.

Our approach is not about fitting into traditional molds but encouraging women to embrace their individuality and craft a career that works for them.